Today, in the ever-growing digital marketing environment, creating blogs that grab attention has become more critical than ever. Online audiences now have shorter attention spans, and it’s time for you to make the most of what you showcase to them. One of the critical aspects of content marketing is using professional fonts. A study revealed that different fonts increased reading speeds by about 35% in individuals. So, which are the best professional fonts for a blog? Keep reading the blog to find out.
Why do Professional Fonts for Blogs Matter?
It is a consumable fact that using professional and appealing fonts will engage your readers. You put in so much effort to make a blog post as helpful as possible so that your online readers choose you over others. But what can set you apart is using fonts that grab the attention. No matter how authentic or well-researched a blog is, making it eye-appealing by using appropriate fonts is essential.
Now, there might be different types of readers who prefer particular types of fonts that appeal to their eyes. Also, there might be audiences who get eye strains or straightaway reject your blog just because it looks too fancy to them. But don’t worry. We have got you covered with some of the top professional fonts to use for your blog.
5 Best Professional Fonts for Your Blogs
While there might be many types of fonts to choose from. Each has its own flair for engaging different kinds of readers. Below, we have summed up the 5 best professional fonts for your blogs:
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Open Sans
Open Sans is a solid choice for many bloggers as it is compatible with every browser, device, and application. It is a font that is designed in open forms, is neutral, and has a friendly appearance. Open Sans has the clarity and simplicity that make it a timeless font style that looks legible even as white text on a black background. This font comes in multiple weights from light to extra bold. The font has a modern and minimalistic feel, perfect for creating a visual hierarchy in your blogs.
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Calibri
Calibri comes from the sans-serif family but has those rounding on the corners, making it a highly readable font. It is a versatile font style that performs well across business documents, presentations, emails, and blogs. The font is designed with proportional spacing that enhances text flow and visual balance. For many years, it was even a default font for Microsoft Word, Excel, PowerPoint, and Outlook. Using Calibri for your blogs can offer high readability and versatility.
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Gotham
An even more versatile font style is Gotham, which was designed for GQ magazine and used by many brands such as Coca-Cola. It gained so much popularity because of its clean and modern design that looked suitable for corporate branding and public signage. The font is known for its clarity, whether in large headlines or small body text. This font was even used in political campaigns, making it the most widely used font in the design world. If you want your blog to seem credible and influential, this font could be your pick.
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Roboto
Roboto is another popular font that is perfect for blogs ranging from tech to electronic industries. It is a sans-serif font that offers high readability and content density. If you want your blogs to look clean, professional, and easy to read, the Roboto font can be the best choice. It allows letters to settle in their natural width, allowing space for a natural reading rhythm. This font was even a default system font for Android, which makes it quickly recognizable among billions of web users.
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Futura
Futura is such a font style that looks amazing in body copies and is easy to read in smaller sizes. It can serve as a good choice for your blogs as its clean lines and geometric design with low contrast strokes make it legible. Futura works well with print, digital, and with large and small text sizes. This font has a timeless, modern appeal and appeared in countless brand logos, such as those of FedEx, Volkswagen, and Domino’s.
Conclusion
Now, you know how crucial it is to consider choosing the right professional fonts to make your blogs appealing and engaging. It is essential to revamp your content marketing strategies if you want to make the most out of it. Here are some points to remember while considering choosing font styles for your blogs.
- Choose a font style that best aligns with your brand
- Be careful while deciding font sizes for your blog sections
- Choose fonts from these two popular fonts families- Serifs and San-serifs
- Consider font accessibility- they should not exclude your users, especially those who have some reading disorders.
